Although the term "business plan" conjures many negative images in the eyes of some business owners, taking a step-by-step approach will prove that creating a business plan is much less daunting than one might imagine. Although no two plans are exactly the same (the necessary details of the plan can vary between companies), the contents of a typical business plan include the following topics : Executive Summary - Sell your business to your reader!; Business Overview - Giving a general summary of the business; Market & Competitive Analysis - What environment are you competing in?; Marketing & Sales Strategy - How will you "win" in your market?; Organization Plan - How is your organization structured?; Financial Projections - Current status and future outlook; Funding Sought (if required); Key Milestones - What are your specific & achievable goals?; Critical Risks - What keeps you awake at night?; Appendix/Attachments.
If your answer is no, you may have been able to easily accomplish this goal by planning for such expenses in advance through a business plan. Even if having cash at the ready is not a viable alternative for you, you may have planned to have a line of credit available for such opportunities, knowing that in your field these opportunities do arise from time to time.
Market Analysis : Undertake some market research to get a better idea of the opportunities that currently exist in your market. Do a competitive analysis to get a better understanding of your competitors. Once you understand more about them, set out a plan for competing against them by offering something different in the way of menus and services.
Whether you are a veteran business owner, have recently begun your own venture, or are still in the dreaming stages, you have invariably spent many hours thinking about and envisioning your organization.