Outline any competitive advantages that you may have. Do you have any catering business qualifications or skills? Have you have experience in the hospitality industry? Do you have existing relationships with suppliers or prospective clients?
Description of The Business : A business description should always begin with a description of the industry. This should be kept short and precise. The key points to include in the description are the future possibilities and current outlooks of the industry. The key market or consumers should be clearly described and any methods or developments which will benefit the business should also be included.
Key Market Strategies : Market strategies are created after extensive market research and analysis. The useful thing about writing market strategies is that it forces the business owner to understand the target market and become familiar with all aspects of the market. This also helps to define the target market and will help the business to position itself in order to gain sales.
Financial Factors : The finance is always at the end of any business plan. This should include the finances that are expected to go in and out. Writing business plans is pretty simple and does not take too long to write. However careful research should be done before writing up your plan. The information included should be accurate to avoid any unexpected turn of events.