Outline how you plan on getting leads and enquiries. You can run advertising, buy leads or try many other marketing strategies. Lastly, you need to have a sales strategy. Tell readers how you plan on selling your catering products and services in a way that you make the most of the limited number of enquiries that you receive.
It should include a market research that identifies your competitors, their share of the market and the range of the products they produce. By learning how they conduct their operations, you may learn tricks of the trade in the business you want to enter and you also get to have a basis on what you can do to excel.
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Organisation and Management Plan : The organisation and management plan is used to describe how the business is expected to run on a continuous basis. The organisation plan will help to highlight the responsibilities of the management team. The tasks should be assigned to each division within the company and clearly describe how the finances should be split amongst different operations.
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