Marketing Plan : There are many different catering niche markets. Before you start your marketing efforts it is important to have a good idea of your menus and the niches that you are targeting. Try to identify a gap in the market that is not being met by other caterers and go after it. Once you have a better idea of what you are selling you can then look at how you can sell it effectively. Start by packaging your offerings nicely into menus, brochures and a website. Then work out a system for pricing catering jobs profitably.
Outline how you plan on getting leads and enquiries. You can run advertising, buy leads or try many other marketing strategies. Lastly, you need to have a sales strategy. Tell readers how you plan on selling your catering products and services in a way that you make the most of the limited number of enquiries that you receive.
If you have been troubled by this thing for quite a long time already, you no longer have to do so because I'm going to present to you a good sample internet business plan in this article. You can use this as a roadmap for your small business.
Cover and Table of Contents : Wrap the plan in a binder. On the cover you should give it a title and state clearly who the main contributors are and when it was prepared. Then you can include a contents page that clearly divides the report into sections with page numbers so that interested parties can easily find the information that they are looking for.
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