Background : Include some information on the catering industry at both the national and local levels. Take note of industry trends and try to forecast future developments.
Financial Planning : Perhaps one of the most important parts of any business plan is the financial plan. You need to make some forecasts of revenue and expenditure over a period of several years. You can then estimate when you will reach a break even point and how much profit will be possible in the future. Set out anticipated monthly cash flows in a spreadsheet program on your computer. As businesses often don't grow as fast as their owners expect them to you should outline several scenarios. One scenario can show your expected outcome, one can show a more optimistic forecast and the third one can show a worst case scenario.
The most difficult part of putting an online business is looking for a sample internet business plan that will help guide you through the process effectively so that you can properly navigate your efforts towards sure success.
Never start with paid campaign strategies until you get a good grasp of keyword research. Do things in their proper order and do each of the steps properly so that you can get the high rankings that you want in search engines.